Building value from the start.

Growth companies need all the support they can get in order to bring their project to the market. Faster. Create touch-points with end-customers. Better.While you are working on your offer, we love taking care of the rest.

About A41

Building a high growth company is hard. Damn hard. Not many succeed.  But if you have spoken to over 1.000 companies over the last 2 decades, you quickly recognize the challenges. And know the solutions.

Roderick Lindner & Evy Dottermans

Evy Dottermans & Roderick Lindner

A41 started as a positioning, branding and marketing specialist for ambitious, fast-growing companies.  But it became so much more.
After two decades of intensive collaborations with some of the most amazing growth companies in the Benelux and the US, after hundreds of workshops, and after building several startup companies, we have learned we do so much more.And after joining forces with my wife, we added 360° retail experience and HRM to our service portfolio.
More core talents: general management, retail consultancy, innovation, visual merchandising, HR, strategic & creative brainstorming sessions, business modeling, discovering (new) marketing and sales channels, building sales funnels, solving founder issues, getting startups "investor ready", building a good team, etc. 
Having so much fun!

Services We Provide

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Business consultancy for retailers

● visual merchandising ● commercial  ● management● leadership● HRM● change● individual coaching

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General management

● analyze● listen● organize● plan● change● execute

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Positioning, Naming & Branding

● competitor analysis● find that unique position● naming● branding● corporate identity

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Marketing for high-growth companies

● marketing plan● marketing strategy & tactics● target group definition● value proposition● USP's

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Corporate Innovation Projects

● corporate innovation ● problem solution fit● product market fit● building experiments● network of service providers

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Creative Brainstorming Sessions

● innovate or die● corporate inspiration● becoming future proof● dynamic business modeling● metrics that matter

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Workshop or corporate training

● marketing for startups● build your 18m mkt plan● getting investor ready● become a pitch pro● startups metrics that matter

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Sales & Investor Pitch

- pitching workshop & coaching- develop the perfect sales script- develop sales pitch- develop investor pitch- develop elevator pitch

Why Choose A41

Experience

References

Recognition

Network

Boost your business with A41!

Hit the button and receive one hour consult for your high-growth company. More than enough to define if we can build value from the start.

Process

At A41 we love tools, methodologies & road maps. But starting a joint project with A41 is super simple.

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Intake, free of charge.

Before we start, I want to be sure I can help, that I can bring value. This intake helps to explain our transparent way of working, our tools and the realistic outcomes that can be expected. Yet be aware, we'll be brutally honest.

Set up a work method with a transparant offer.

What do you really need in the lifecycle stage that your project is in?How much time do we both need to spend on it?What will it cost? Are you eligible for a grant or subside? 

Get the show on the road.

Agree. Plan. Go.Simple as that.

What You Get

  • Pre-set workflows & tools

    In order to achieve as much impact and added value in the shortest delays. A41 has developed a meticulous set of workflows & tools to help start-ups and corp-ups.  

  • No time to waste 

    Knowing every start-up, corp-up or VC-project works with a tight budget, we are scarce with our billable hours. We share the workload and get a move on.

  • Made-to-measure

    Every project is different, aside from workflows and tools, listening carefully / investigating the market and target groups is 1 of the personalized keys to success.

  • Results. Results. Results. 

    Measurable? Awesome. We love positive metrics. Although the perfect name or strategic concept can't always be calculated, it can be a great result.

  • _

    Transparant budget

    If we agree on time & material, we stick to it. If the mandate hasn't changed at the demand of the client, we continue till it's done. In our time. No small letters.

  • Brutal Honesty

    Know that I will be intellectually honest, always. I expect coachees to do the same with me. That is how progress is made, not by cutting around the bushes...

Featured Growth Companies

A41 had the privilege to work / is working with many promising high-growth companies in the Benelux and the US. Can't mention all of them, but we would like to feature a good mix from the last couple of years. Forever grateful for your business!

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Optimum Sorting
Grizit
ngrave.io
DeltaRay
WOW! Mobility
IKEA
KBC
Euroclear
BESIX
Luminus
Molenbergnatie
Arkane Network
Start It X
Linguineo
Senhive
Creative Therapy
KLSTR - Constell8
Level'Up
Shayp
NowMax
3STATE
Nebula4
Onsophic
Turbulent
Helpilepsy
Make it
Marlinks
Breno
Leap Forward
JasnaRok
SewerMapper
Nurama
Tengu
KAYZR
Imperial Meats
Ugentec
SiteManager
OMGEVING
SpartaNova
Athena Graphics
CR3DO
Neanex
Resus
TinkerList
Impextraco
HealthyDip
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Do not take our word for it.

Amanda Peterson photo

Ruben Merre

Founder, Ngrave

“Roderick is very passionate about marketing & sales, and about coaching ambitious startup entrepreneurs. He breathes, eats, sleeps,... branding, marketing, sales, and growth.
Big advantage - aside of being a seasoned startup entrepreneur - is his experience with several international accelerators like Techstars and imec.istart.
Roderick helped NGRAVE in soul-searching the true identity of our brand and finding the right words to differentiate us from the competition. 
End-product? A strong, high-conversion website, that we and his network set up in no time.
Roderick truly commits to the startups and corpups he works - or rather "partners" - with.
Well versed in marketing automation strategies, Roderick is a true goal getter and growth challenger to any team.
If you are a sole entrepreneur or a startup / corpup team looking to push your marketing / sales / growth to the next level, I highly recommend Roderick to be a brutally honest coach and temporary team member.”

LinkedIn 10/9/2019

More value from the start.

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A41, All for One

Every project needs the best support and the best coaching it can find. Not because the founders or project managers cannot do it themselves, but more to go faster. Way faster.Do not lose time nor money on a steep learning curve when your peers or seasoned (entrepreneurial) coaches and mentors can help you choose the better and faster path to a successful outcome.A41 will bring decades of experience and expertise to the table but that sure has its limits. We fill some of the knowledge gaps and missing skills with experts, senior freelancers and other service providers that are complementary to A41. And this with a proven track record. 

Partner agencies / senior freelancers

ThinkOnline
ThinkOnline
ThinkOnline
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If We Were You

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